Creating ‘NEW-STALGIA’
This month we’re spearheading the trend of the decade – ‘Newstalgia’! As beautiful, modern brands set their own roots across diverse cultures, we’ve been building our own story and heritage!
2019 was a year of big leaps for us at MAYU – from launching a brand-new collection featuring a vegan range to hopping across the glamorous fashion weeks last season, it was BUSY, BUSY to say the least! We look forward to what 2020 holds for us and continue to innovate to bring in positive tidings of change.
Here is a quick glimpse at our highlights of 2019
January 2019 : Fashion Soiree with Viwine. The creator of Viwine styled her exquisite outfits with MAYU bags at the Think In Big project in Budapest.
April 2019 : MAYU headed to the Global Sustainable Fashion Week. Positive Impact and luxury through responsibility, one step at a time.
May 2019 : We took the ramp in Budapest, at the Home of Fashion Pop-Up and Fashion Show!
June 2019 : We pitched in to raise our voices on World Environment Day and distributed masks to the local tuk tuk drivers.
June 2019 : Our first ever Scandinavian movie night where we screened a lovely Icelandic film – Woman at War.
July 2019 : We kick off our first pet project – The Postcard Project and send out love across borders in the form of handwritten postcards.
August 2019 : Our first ever podcast show! We interviewed Carolyn Raff, a textile designer experimenting with Bioplastics.
September 2019 : The long awaited launch of our second collection, La Movida, introduced an exclusive vegan range made from pineapple leaves!
October 2019 : Fashion Week time!! New York, Milan, London, Paris, Amsterdam – just could not get enough of these beautiful cities and all that glitz! We also saw the industry waking up to and shedding light on sustainable fashion as the future.
November 2019 : We hit the road with our collections. The Travelling Trunk takes MAYU across Europe and USA!
December 2019 : Tis the Holiday Season! The Holiday Postcard Party with MAYU at Dreems NYC in the hip SoHo neighborhood was a total blast for everyone who came in to post handwritten postcards to their loved ones all around the globe.