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OUR STORY BEGAN IN A FISHING VILLAGE OF ICELAND

Where our Founder, Mayura was exploring the stunning landscapes and chasing Auroras.

There she stumbled upon something interesting - a sustainably made material dating back to over 5000 years. The Nordic tradition of upcycling discarded fish skins, a by-product of the fishing industry into durable and great looking leather sparked Mayura’s imagination.

Thus, our brand was conceived, as a sustainable luxury brand with a conscience based on material and design innovation to create handcrafted luxury products.

Finely Handcrafted By Empowered Artisans

Our products are designed in New York and meticulously handcrafted in India by women artisans. We support the underprivileged communities in India by giving them work which reaches people around the world.

Material Innovation

Upcycled
Fish Skin

Vegan
Leather

With every collection, we bring to you an amalgamation of timeless, global statementpieces, that reflect an idea of beauty that is effortless and exists beyond changing styles.

Meet Mayura

Mayura has a traveller’s spirit, withan ardent love for exploring thenuances of culture. She comes with abackground in Entrepreneurship,Engineering and Manufacturing,having trained and worked atglobally renowned institutes such asStanford, Purdue, Babson,Gulfstream along with her set offamily businesses. Her affinity forsimplicity and classic minimalismtranslates into the heirloom pieces wecreate and her core values thatrevolve around sustainable goodhave set the foundation for ourbrand’s mission.